PDF Ebook Algorithms of Oppression: How Search Engines Reinforce Racism, by Safiya Umoja Noble
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Algorithms of Oppression: How Search Engines Reinforce Racism, by Safiya Umoja Noble
PDF Ebook Algorithms of Oppression: How Search Engines Reinforce Racism, by Safiya Umoja Noble
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Review
"Noble makes a strong case that present technologies and search engines are not just imperfect, but they enact actual harm to people and communities."-Popmatters.com"Noble’s thesis is a new tune in the ever-louder chorus that, in light of the dominance of the big tech companies, is singing for 'protections and attention that work in service of the public'."-The Financial Times"Noble argues...that the web is ...a machine of oppression...[Her] central insight - that nothing about internet search and retrieval is political neutral - is made...through the accumulation of alarming and disturbing examples. [She] makes a compelling case that pervasive racism online inflames racist violence IRL."-Los Angeles Review of Books"Safiya Noble’s compelling and accessible book is an impressive survey of the impact of search and other algorithms on our understandings of racial and gender identity. Her study raises crucial questions regarding the power and control of algorithms, and is essential reading for understanding the way media works in the contemporary moment."-Sarah Banet-Weiser,Author of Authenticâ„¢: The Politics of Ambivalence in a Brand Culture"A distressing account of algorithms run amok."-Kirkus Reviews"In Algorithms of Oppression, [Noble] offers her readers a lens to discover, analyze, and critique the search engine algorithms that perpetuate stereotypes and racist beliefs…[This] book will be of great interest to academic librarians who teach information literacy courses, as well as students and faculty in computer science, ethnic studies, gender studies, and mass communications."-Choice"All search results are not created equal. Through deft analyses of software, society, and superiority, Noble exposes both the motivations and mathematics that make a ‘technologically redlined’ internet. Read this book to understand how supposedly race neutral zeros and ones simply don’t add up."-Matthew W. Hughey,Author of White Bound: Nationalists, Antiracists, and the Shared Meanings of Race“[P]resents convincing evidence of the need for closer scrutiny and regulation of search engine[s]….A thought-provoking, well-researched work….”-Library Journal"Safiya Noble has produced an outstanding book that raises clear alarms about the ways Google quietly shapes our lives, minds, and attitudes. Noble writes with urgency and clarity. This book is essential for anyone hoping to understand our current information ecosystem."-Siva Vaidhyanathan,Author of The Googlization of Everything ― and Why We Should Worry“Noble’s incisive work centers around the fact that, at present, Google’s search engine promotes structural inequality through multiple examples and that this is not just a ‘design problem’ but an inherent political problem that has shaped the entirety of twentieth-century technology design. In addition to her illustrative examples and incisive criticism, Noble offers practicable policy solutions."-Metascience
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About the Author
Safiya Umoja Noble is is Assistant Professor at the University of Southern California (USC) Annenberg School of Communication. Noble is the co-editor of two books, The Intersectional Internet: Race, Sex, Culture and Class Online and Emotions, Technology & Design.
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Product details
Hardcover: 256 pages
Publisher: NYU Press (February 20, 2018)
Language: English
ISBN-10: 1479849944
ISBN-13: 978-1479849949
Product Dimensions:
6 x 0.7 x 9 inches
Shipping Weight: 1 pounds (View shipping rates and policies)
Average Customer Review:
4.6 out of 5 stars
30 customer reviews
Amazon Best Sellers Rank:
#954,091 in Books (See Top 100 in Books)
OK. So, a book about search algorithms by a professor of African American Studies...Next in this series is a book by a Michelin Star Chef on the censorship of overtly phallic garden variety edibles by algebraic "foodie" algorithms on social media: "Veggies of Erection: how Instagram and Pinterest are destroying green libido, and ten delicious ways to prepare them!"I mean, c'mon...Seriously, I gave this one a chance but the book is a tease in the first half and a disappointment in the second. Draw your own parallels with your private life here but, c'mon...The writing is obtuse, riddled with circular arguments, name dropping, unsubstantiated claims, and the use of other people's better arguments about the very thing you're supposed to be an expert about. Which is a shame because it is an important subject that deserves better treatment. Ms. Noble's arguments ultimately devolve into "trust me, I'm right because such-and-such wrote about it already and I agree!" Don't believe me?"Recent research on Google by Siva Vaidhyanathan...who has written one of the most important books on Google to date, demonstrates its dominance over the information landscape and forms the basis of a central theme in this research."And here again,"Frank Pasquale, a professor of law at the University of Maryland, has also forewarned of the increasing levels of control that algorithms have over the many decisions made about us, from credit to dating options...."and again,"The political economic critique of Google by Elad Segev, a senior lecturer ... charges that we can no longer ignore the global dominance of Google and..."and wait, there's more,"Molly Niesen at the University of Illinois has written extensively on the loss of public accountability by federal agencies such as the Federal Trade Commission (FTC), which is a major contribution..."Alright, I know some of you are going to say that it is ok to cite other people's work, but beyond her statements, no further exposition is offered. The whole thing is like this.What's worse, It takes Ms. Noble roughly half the book to end her long intro about her plan of attack. Thirty-seven pages in she's still telling you:"This work is addressing a gap in scholarship on how search works and what it biases, public trust in search, the relationship of search to information studies, and the ways in which African Americans, among others, are mediated and commodified in Google."Can we get on with it?Oh, and her solution for all this is a tad comical, if not heroically ironic:“In my own imagination and in a project I am attempting to build, access to information on the web could be designed akin to a color picker tool or some other highly transparent interface, so that users could find nuanced shades of information and easily identify the borderlands between news and entertainment, entertainment and pornographers, or journalism and academic scholarship.â€Break out your crayons and stop your engineers Google, all you need is color!Ugh. If only the absence of color-blindness could be fixed with more color eh? Search results are not primarily the problem, lack of critical thinking skills is. Blocking misleading, inflammatory results for black-on-white crime cannot be the solution when there are people out there with racial anxieties worked to a frenzy that will keep looking until they find what matches their worldview.If all this weren't sad enough, in a last-ditch effort to end on a strong note, she caps the book off with a piece about Yelp and its business model, but I thought we were talking about Google?Cannot recommend.If you'd like to know more about bias in algorithms and modern tech, look into: "Weapons of Math Destruction" and "Technically Wrong".
An important text for anyone struggling to make sense of the troubling equity issues within the technology industry and platforms. I highly recommend Algorithms of Oppression.
I hope Google and Yahoo's executive teams take notice of this brilliantly written book by Dr. Safiya Umoja Noble. I appreciate her points that many times our internet searches are influenced by algorithms created by humans who potentially bring their gender and racial biases and in some cases racism into their mathematical outputs. I enjoyed this book and will recommend it to my colleagues.
If you are interested in critical debates over algorithms and Silicon Valley--you must read this book
Thank you to Dr. Noble for this incredible contribution to the body of work serving as a permanent record of resistance to algorithmic rearticulations of eugenics. Thank you for centering critical race theory (CRT) as the epistemic lens through which we must evaluate the social impact of predictive analytics.There is sections that at first glance feel *jargon laden*, but a patient reader will be rewarded with rich insights brought in by the information/library science expertise. We’re in an era where the Google color palette is immediately recognizable on the cover but few people pause to consider the implications of our communal knowledge being processed and delivered by the multi billion dollar company that’s far from politically or ideologically neutral.She does a good job forcing us to pause and consider why Google Search initially generated images of Gorrilas when ‘Black Woman’ was entered as a keyword. This error and similar cases have since been programmatically removed from the search engine but the more global questions-how did we transition our communal knowledge and it’s curation to neoliberal industry absent public comment, how do we intervene in the epistemic injustice wrought by systems embedded in the public conscious as beacons of progress and innovation-remain.Algorithms of Oppression is a critical read for anyone tryna ‘Get Out!’ #JordanPeele style from the twin rise of the Trump regime and neoliberal technocracy. My only critique is the book could have benefitted from some stronger editing to elicit clearer synthesis of some of Noble’s unique insights specifically grounded in information science. The outrageous racism revealed in algorithmic outputs takes center stage and maybe rightly so, but there are points she makes along the way, that are being neglected by other scholars in the field that I would have like to seen greater focus on and more explicitly stated. I imagine it’s tough for brilliant women of color in tech to find editors that get CRT and the intersection of tech and humanities within the demographics of the American publishing world. Ultimately, the strength of the research goes along way to compensate for those shortcomings. I’m so curious to see what she will write next, the exhausting impotence of the agnostic left, weary soldiers propping up the failed project of “fairness†are not ready for this scholar’s revitalization of liberation theory post digital turn.
I refer to google a commercial search engine more than I visit library so for this commercial search engine to direct me to degrading porn sites when I enter search terms associated with "black girls" is teaching me how to view a population I belong to. As the #MeToo movement, laws are being passed the production and spread of unconsensual pornographic content at the state level. This book should be read by anyone who wants to understand the online victimization of black women and girls. This should be required reading for high school and undergraduate students
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